Part 2 with Founder of Adams Golf - Barney Adams

GSfMO #352 Barney Adams, founder of Adams Golf, starts part 2 talking about his book "The WOW Factor" based on how he became a successful entrepreneur. For him, every business is a service business. Then he slides into the mission of Adams Golf when he was in charge. We get into a heated conversation on golf equipment and the state of the industry. Golf club makers have 2 concerns; "A&F; Airborn and Forward". His primary reason for coming onto our podcast was to discuss the Tee It Forward Program that he originated before presenting it to the PGA and USGA. Fred hates the name and lets him know, so we brainstorm new ideas. http://www.playgolfamerica.com/index.cfm?action=teeitforward This episode is brought to you buy Bonobos.com Now you can schedule a 45 minute personal consultation and try on the great styles at Bonobos before you buy. Guideshops are now open in Palo Alto, CA, Boston, and New York City. They offer FREE Shipping and easy returns with FREE return shipping. GOLF SMARTER listeners who've never shopped at Bonobos.com get 20% off their entire order with the coupon code Golf Smarter. http://Bonobos.com Nominations are now open through Midnight Oct 15 for the People's Choice Podcast Awards. Please nominate GOLF SMARTER as the best Sports Podcast of 2012. You are only allowed to nominate us once, and they are really interested in hearing your comments as to why you like our show. Please nominate us in the Sports category. Click on the link at GolfSmarter.com