Part Three: Spotlight on Tulsa: Roots of Resilience Continued

Welcome back to the second part of our episode with BrainTrust Founders Studio members Dianne Austin, Co-Founder & CEO, and Pamela Shaddock, Co-Founder and COO of Coils to Locs, as part three of our series on remarkable founders from the Build in Tulsa Ecosystem. In this episode, Dianne and Pamela discuss the multifaceted challenges faced by Black entrepreneurs in the beauty industry, while underscoring that there are positive shifts in awareness, community support, and institutional outreach. Pamela recounts a biased encounter in the hospital retail space, shedding light on persistent misunderstandings and biases they encounter while striving to educate and challenge stereotypes. The conversation touches on the founders' dedication to education in hair care, dispelling myths, and ongoing initiatives like workshops for cancer patients. Stay for the end for a glimpse on their international expansion and their defining moments. Follow @CoilsToLocsWigs or visit https://coilstolocsstore.com/ Tune in to learn more from Dianne, Pamela, and Kendra!