EPISODE · Mar 9, 2026 · 19 MIN
Patrick Crakes as the Future of College Sports Media Rights Headed for a Financial Reset
from 365 Sports Presents: 365 Sports (Daily)
Patrick Crakes, Crakes Media Executive and Media Consultant, joins 365 Sports to break down the complicated future of college sports media rights and the economic forces reshaping the industry. Crakes explains why the idea of pooling media rights across college athletics is far more complicated than it sounds, how a small group of powerhouse programs drives the majority of college football’s value, and why major structural decisions could reshape the entire ecosystem. #nil #conferencerealignment #tvnegotions Learn more about your ad choices. Visit megaphone.fm/adchoicesSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Patrick Crakes as the Future of College Sports Media Rights Headed for a Financial Reset
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