EPISODE · Apr 15, 2021 · 38 MIN
Paul Feldwick on his new book and why our industry has lost its desire to make work that works
from On Strategy Showcase · host Fergus
Paul worked for 15 years at the legendary planning agency BMP in London. In his new book "Why does the Pedlar Sing" he explores what he sees as the industry's creative short-comings and how we can turn things around.
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Paul Feldwick on his new book and why our industry has lost its desire to make work that works
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