Paul Flavin's 'Build, Scale, Sell'

Now, running a business can be all-consuming, and without the right systems in place it's easy to become trapped in the day-to-day.  In his new book, Build, Scale, Sell, entrepreneur Paul Flavin uses the fictional story of a business owner to explore the four pillars of building a successful company: marketing, sales, operations and finance.  Paul joins Bobby to discuss.