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EPISODE · Jul 27, 2012 · 36 MIN

Paul Ormerod: Positive Linking

from FaberBooks · host FaberBooks

Do people change their behaviour just because other people do? In his new book 'Positive Linking' (http://www.faber.co.uk/work/positive-linking/9780571279203/) economist Paul Ormerod explores how networks - models for human society's interactions - impact on economic policy and behavioural trends, explaining along the way the '50 Shades of Grey' phenomenon, and why Manchester United has become globally successful whilst near neighbour Rochdale AFC is forever floundering.

Episode metadata supplied by the publisher feed · Published Jul 27, 2012

What this episode covers

Do people change their behaviour just because other people do? In his new book 'Positive Linking' (http://www.faber.co.uk/work/positive-linking/9780571279203/) economist Paul Ormerod explores how networks - models for human society's interactions - impact on economic policy and behavioural trends, explaining along the way the '50 Shades of Grey' phenomenon, and why Manchester United has become globally successful whilst near neighbour Rochdale AFC is forever floundering.

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This episode was published on July 27, 2012.

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Do people change their behaviour just because other people do? In his new book 'Positive Linking' (http://www.faber.co.uk/work/positive-linking/9780571279203/) economist Paul Ormerod explores how networks - models for human society's interactions -...

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