Paul Rogers - Gross National Happiness

Paul Rogers, Co-Founder and Director of Planet Happiness invites us to move beyond measuring tourism in terms of GDP and to envision a world of sustainable tourism through GNH: Gross National Happiness. This tool and metric measures how the host communities of heritage sites view their well-being and helps identify ways towards responsible destination management. Hosts Shaun McGrath and Carma Chan ask him how GNH can promote sustainable tourism development. Find out what it means to move beyond GDP!