Pay Now, Play Later: The Oz Hair & Beauty Story | #050

In this episode of Add To Cart, we are joined by Anthony Nappa, Founder and CEO of Oz Hair & Beauty. Anthony started out buying a business from his dad for $12,000 and worked hard selling products on Ebay to get him through university. Now that business does over $50m a year in turnover and is one of the leading beauty and skincare brands. In this chat he gives shout outs to the people who have helped him, shares his biggest ‘aha’ moments and lifts the curtain on some of his most successful strategies. If you are building an eCommerce brand - in beauty or otherwise - this is a must listen. Links from the episode:YotpoGlasshouseKoch Sparro Gary VEmarsysKlayvioPreezieQuestions answered:What have been the biggest lessons you’ve learned from such fast growth?What are some of the eCommerce tools or technologies that have been critical to your success? What’s the secret to good business partnerships?This episode was brought to you by…  SignetShopify PlusAbout your host: Nathan Bush from 12HIGHNathan Bush is the founder and lead strategist at eCommerce consultancy, 12HIGH. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.About your co-host: Anthony Nappa from Oz Hair and BeautyAnthony Nappa is the CEO of Oz Hair and Beauty. At 19 years old, he started selling his parents ‘hair and beauty products from the corner of a warehouse as a hobby and to get through uni. Now, along with his brother and the rest of the family, the company is one of the largest hair and beauty ecommerce stores in Australia. You can contact Anthony at LinkedInThanks to our sponsors, Shopify and Klaviyo, for bringing you the show.SponsoSubscribe to the Add To Cart newsletter  SMS us to Suggest a Guest Connect with Nathan Bush Join the Add To Cart Community