Peder Apelgren, Chief Digital Officer på Clas Ohlson

from E-commerce Success - podden om framgångsrik e-handel · host Jonny Rosengren / E-commerce Recruit

Peder är ansvarig för Clas Ohlsons digitala affär som omfattar den egna kanalen, partnerskap och digitala marknadsplatser. I Sverige säljer de exempelvis en del av sitt sortiment genom partnerskap med exempelvis Mathem i Sverige och utanför Norden erbjuder Clas Ohlson sitt sortiment via Amazon. Peder har en lång erfarenhet inom IT/ehandel från bland annat från IKEA. Clas Ohlson har varit online i många år, men satsade sent på onlineförsäljningen. Teknik- och kommersiellt fokus har länge varit eftersatt och först nu har man tagit ett aktivt beslut att gå framåt i sin digitala satsning. Medverkande: Peder Apelgren Podcastvärd: Jonny Rosengren Producent: E-commerce Recruit - rekrytering inom e-handel

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This episode was published on October 13, 2020.

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