Peer AI - Medical Writing Platform for FDA Submissions - Life Sciences Today Podcast Episode 63

We’re excited to be back for another episode of the Life Sciences Today Podcast by Healthcare IT Today. My guest today is Anita Modi, Co-Founder and CEO at Peer AI. Peer AI is a medical writing acceleration tool for pharma/biotech regulatory teams, and  submission platform for FDA documentation. Their customers are Heads of Medical Writing at mid-to-large biotechs or pharma companies who are drowning in CSR and protocol drafts and are hungry for technology that reduces documentation draft time from 40 days to < 14. Check out the main topics of discussion for this episode of the Life Sciences Today podcast: Tell us about your journey to Peer AI. You started with medical writing being your primary customers, but are you moving up the chain now? How do you create value for your customers? A 2014 survey found that the average delay for resubmissions took 435 days. Have things gotten better on their own by now? Do medical writers not write code anymore? Are they just writing specs for what they want to see as the end result? In your new version, you talk about predicting queries. Tell me about that, how is it working? How do you create value? Unlike other startups, the budget is already on the table for you. What is that like? What is your business model? How do you charge your customers? Do you primarily work with drugs, or do you work with device companies as well? What are three things you want to do for your customers in the next nine months? Let’s say I’m a specialty CRO in Philadelphia who specializes in neurodegenerative diseases. I have 10 medical writers on my staff, and I want to fire all of them and hire you. Could I do that? What is the biggest anti-pattern in your industry? Subscribe to Danny’s newsletter to get strategic patterns for life science leaders building a defensible business. Be sure to subscribe to the Life Sciences Today Podcast on your favorite podcasting platform: Apple Podcasts Spotify iHeartRadio Amazon Music Pandora YouTube Along with the popular podcasting platforms above, you can Subscribe to Healthcare IT Today on YouTube.  Plus, all of the audio and video versions will be made available to stream on Healthcare IT Today. As a former pharma-tech founder who bootstrapped to exit, I now help TechBio and digital health CEOs grow revenue—by solving the tech, team, and go-to-market problems that stall your progress. If you want a warrior by your side, connect with me on LinkedIn. If you work in Life Sciences IT, we’d love to hear where you agree and/or disagree with our takes on health IT innovation in life sciences. Feel free to share your thoughts and perspectives in the comments of this post, in the YouTube comments, or privately on our Contact Us page. Let us know what you think of the podcast and if you have any ideas for future episodes. Thanks so much for listening!