Peerless Opens a Second Door

Peerless Distilling won final state licensing this week for a second tasting room on Louisville's Whiskey Row, opening to the public later this month. Peerless has run tight allocation since its 2017 relaunch, and this new door is built specifically to ease purchase limits that have frustrated visitors for years. It's the fifth new licensed tasting room the corridor has added since 2024 — Louisville is building its walk-in bourbon economy in real time.