Pepsi's New Global Brand Platform with CMO, Mark Kirkham ...

What this episode covers

Mark talks us through the formation of Thirsty for More, what it means and its strategic role in the global business. Thanks to the Master of Advertising Effectiveness program for sponsoring this episode. More at www.mae.academy.

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Frequently Asked Questions

How long is this episode of On Strategy Showcase?

This episode is 33 minutes long.

When was this On Strategy Showcase episode published?

This episode was published on May 2, 2024.

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