Perelel: with Co-Founder Alex Taylor

Perelel is the first prenatal vitamin brand co-founded by an OB/GYN, revolutionizing pre and postnatal health. Alex joins the show to share her health journey, recounting her experience during her first pregnancy and her disappointment with the lack of transparency and education in the prenatal vitamin market. Frustrated, she took the initiative to create her own prenatal regimen, giving rise to Perelel. The brand's vitamin packs offer comprehensive, dynamic nutrition tailored to different stages of the motherhood journey—from preconception to each trimester, postpartum, and beyond. Perelel's approach ensures that specific nutrients are provided when needed the most.In this episode, Alex also discusses:The lack of regulation in the prenatal/postnatal supplement industryThe challenges of launching a brand in the height of the pandemic while being a first time entrepreneur and pregnantWhat’s next for Taylor and the brand, including their latest pregnancy safe greens powderWe hope you enjoy this episode and gain valuable insights into Alex’s journey and the growth of Perelel. Don't forget to subscribe to the Glam & Grow podcast for more in depth conversations with the most incredible brands, founders, and more.Be sure to check out Perelel at https://perelelhealth.com/ and on Instagram at @perelelhealthThis episode is sponsored by AdNabu.AdNabu is the top-rated AI product feed management app trusted by 8000+ Shopify and Shopify Plus brands. Powered by the same language models fueling ChatGPT, its AI tech generates the most effective strategy for each marketplace (Google Shopping, Facebook, TikTok, and more) in real-time. Install the app or book a demo today using code GLAMANDGROW20 for 20% off.This episode is sponsored by Shopify.Shopify POS is your command center for your retail store. From accepting payments to managing inventory, Shopify has EVERYTHING you need to sell in-person. Sign up for a one-dollar-per-month trial period at www.shopify.com/glamThis episode is brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don’t email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified stores recapture 6-7 figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team of email specialists manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if  Wavebreak  is right for you? Reach out at  Wavebreak.co