EPISODE · Oct 28, 2024 · 1H 29M
Perfect Ted Co-Founder: The Struggles of Running A Multi-Million Pound Brand | Marisa Poster
from What It Takes with Olly Fawcett · host Olly Fawcett
Marisa Poster, co-founder of PerfectTed, shares her journey from a challenging childhood in New York to launching a clean energy drink brand. Struggling with ADHD and anxiety, she found relief in matcha after realising caffeine worsened her symptoms. After moving to London, Marisa and her co-founders identified a gap in the market for quality matcha. Their appearance on Dragons' Den led to a partnership with Steven Bartlett, resulting in millions of orders overnight. Marisa discusses the overwhelming success they've experienced, achieving £1.4 million a month—far surpassing their initial forecast of £1 million a year by year three. Follow Marisa & Perfect Ted: https://www.linkedin.com/in/marisa-poster/ https://www.instagram.com/perfecttedenergy/?hl=en https://www.instagram.com/mposter/?hl=en https://www.youtube.com/@UCmyWvhJdwHbWn8A7BeqtaTw Follow Olly: https://www.instagram.com/olly.303/ https://www.tiktok.com/@ollyfawcett303?is_from_webapp=1&sender_device=pc https://www.linkedin.com/in/olly-fawcett-668566177/
What this episode covers
Marisa Poster, co-founder of PerfectTed, shares her journey from a challenging childhood in New York to launching a clean energy drink brand. Struggling with ADHD and anxiety, she found relief in matcha after realising caffeine worsened her symptoms. After moving to London, Marisa and her co-founders identified a gap in the market for quality matcha. Their appearance on Dragons' Den led to a partnership with Steven Bartlett, resulting in millions of orders overnight. Marisa discusses the overwhelming success they've experienced, achieving £1.4 million a month—far surpassing their initial forecast of £1 million a year by year three. Follow Marisa & Perfect Ted: https://www.linkedin.com/in/marisa-poster/ https://www.instagram.com/perfecttedenergy/?hl=en https://www.instagram.com/mposter/?hl=en https://www.youtube.com/@UCmyWvhJdwHbWn8A7BeqtaTw Follow Olly: https://www.instagram.com/olly.303/ https://www.tiktok.com/@ollyfawcett303?is_from_webapp=1&sender_device=pc https://www.linkedin.com/in/olly-fawcett-668566177/
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Perfect Ted Co-Founder: The Struggles of Running A Multi-Million Pound Brand | Marisa Poster
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