Perplexity Expands Mac App, OpenAI Launches Audio Models, Instructure Faces Data Breach, and More

Welcome to The Monthly Signal: AI in Marketing, where we delve into the latest developments shaping the intersection of AI and marketing. This month, Perplexity expands its Personal Computer software to all Mac users, offering a secure alternative to local AI agents. OpenAI introduces three new audio models in its API, enhancing voice applications with advanced reasoning, translation, and transcription capabilities. Instructure faces a second data breach by ShinyHunters, impacting its Canvas platform. OpenAI's ChatGPT amuses Chinese users with its peculiar linguistic habits, sparking memes. A startling deepfake encounter during a Microsoft Teams call highlights the potential misuse of this technology. Elon Musk's past attempt to recruit Sam Altman to Tesla's AI lab is revealed in a trial. Lastly, Kodiak AI's stock drops after announcing a $100 million fundraising round to support its self-driving truck operations. Stay informed with insights that truly impact your work. Enjoy the show, and don't forget to subscribe and rate us! Stan Berteloot is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. The Monthly Signal: AI in Marketing A monthly roundup of the most salient, most read, most liked, and most consequential AI in marketing insights, with a focus on what actually changes how you work. → Subscribe here Enjoy the show? Leave AI in Marketing a five-star rating — it takes ten seconds and helps more people find the podcast. Start your VoiceStream free trial today! If you're trying to get on more podcasts, PodMatch.com connects you directly with hosts who are actively looking for guests. Stan Berteloot is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. The Monthly Signal: AI in Marketing A monthly roundup of the most salient, most read, most liked, and most consequential AI in marketing insights, with a focus on what actually changes how you work. → Subscribe here Enjoy the show? Leave AI in Marketing a five-star rating — it takes ten seconds and helps more people find the podcast. Start your VoiceStream free trial today! If you're trying to get on more podcasts, PodMatch.com connects you directly with hosts who are actively looking for guests. 📚 Sources: https://techcrunch.com/2026/05/07/perplexitys-personal-computer-is-now-available-everyone-on-mac/ https://openai.com/index/advancing-voice-intelligence-with-new-models-in-the-api/ https://techcrunch.com/2026/05/07/hackers-deface-school-login-pages-after-claiming-another-instructure-hack/ https://www.wired.com/story/chatgpt-chinese-catch-you-steadily-sycophancy/ https://www.404media.co/hello-boss-inside-the-chinese-realtime-deepfake-software-powering-scams-around-the-world/ https://www.wired.com/story/elon-musk-recruit-sam-altman-tesla-ai-lab-trial/ https://techcrunch.com/2026/05/07/kodiak-ai-raises-100m-at-a-steep-discount-sending-its-stock-tumbling-37/