EPISODE · Jul 9, 2020 · 12 MIN
Persistence of wool marketing
from The Yarn · host Australian Wool Innovation
What’s around the corner for wool marketing? In an altered reality, hear about the roles that commuting, Amazon, Prada and online shopping will play in marketing Australian wool. AWI’s GM of Marketing Communications Laura Armstrong takes us past the doom and gloom to better days ahead.
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Persistence of wool marketing
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