Personal Injury Made Easy--Michael Coates

What this episode covers

Michael Coates Does Personal Injury Care and the legal aspects scare you away from adding this to your practice? Do you think most Personal Injury is a racket? Are you concerned that too many PI Chiropractors are crossing the ethical line? In this episode, I interview Attorney Michael Coates of PI Made Easy, and we discuss how to ethically and efficiently add personal injury to your practice. The reality is, in most States, PI is the only thing left that is paying you what you deserve. In 2018 we set our intention in my practice to get 3-5 new personal injury patients per month to improve our practices diversification and increase revenue and profit margins. Even though our practice is very sports-based, we have found having 10-15% of our practice in the personal injury arena has vastly improved our overall practice. Once we set our trailing indicator of 3-5 new PI patients, we then did the leading indicators to actually make that happen. In this episode, we discuss two main tracks: • Operations and Management of PI Patients • Marketing and Attaining new PI Patients. We also briefly discuss the No Surprise Act and Michael is a leading expert in that new legislation that you need to be following since January 1, 2022. You can register for the upcoming 3Day event at PIMadeEasy.com/3Day. By using the code DrChristie you will lock in a discount at half off the event.