Personalized by Mark Abraham, David C. Edelman

https://thebookvoice.com/podcasts/2/audible/7834 to listen full audiobooks. Title: Personalized Author: Mark Abraham, David C. Edelman Narrator: Christopher Douyard Format: mp3 Length: 8 hrs and 12 mins Release date: 11-05-24 Ratings: 4 out of 5 stars, 5 ratings Genres: Management & Leadership Publisher's Summary: Personalized is a playbook for delivering true personalization at scale. In this book, Boston Consulting Group's Mark Abraham and Harvard Business School's David C. Edelman describe Five Promises of Personalization. Personalized is a playbook for delivering true personalization at scale. With detailed examples across industries—including retail, health care, banking, technology, and travel—this book will help executives learn how to put personalization at the center of their strategy, accelerate growth, and capture their share of the $2 trillion personalization prize.