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EPISODE · Apr 28, 2026 · 22 MIN

Personalized persuasion and the role of AI

from We Mean Business · host BizJournalism

In this episode, Ananya Bhargava interviews Jacob Teeny, Associate Professor of Marketing at Northwestern University. The discussion explores personalized persuasion, the difference between persuasion and manipulation, AI’s role in automating advertising, and the ethical and societal implications of these changes.

Episode metadata supplied by the publisher feed · Published Apr 28, 2026

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Personalized persuasion and the role of AI

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