Peter Briffett, CEO and Co-Founder of Wagestream: $370 Million Raised to Provide Financial Wellbeing for Every Frontline Employee

In today's episode of Category Visionaries, we speak with Peter Briffett, CEO and Co-Founder of Wagestream, a financial well-being platform that's raised $370 Million in funding. Topics Discussed: Peter’s background in business, joining the early days of the dot-com era and scaling multiple high growth companies The importance of persistence and self-belief in pushing through the inevitable challenges that come with entrepreneurship Why Wagestream opted to partner with enterprise-scale businesses to provide financial services integrated within existing management systems Wagestream’s 3 main missions, and why they matter for the next generation of workers How Wagestream’s services help solve the issue of costly payday loans and overdraft fees while providing better financial independence   Favorite book:  Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers (Collins Business Essentials)