Peter Hoepfner, Global Creative Director, Egmont Publishing

from We Like Mags – der Publishing-Podcast · host Christian Kallenberg

Peter Hoepfner, Global Creative Director bei Egmont Publishing, erzählt  von seiner Beziehung zur berühmtesten Maus der Welt, erklärt, warum  Markeninhaber gern Print-Produkte lizenzieren, welches die beliebtesten  Marken bei (seinen) Kids sind und verrät welche Medien-Produkte er  selbst ausschließlich in Papierform liest.

Episode metadata supplied by the publisher feed · Published Aug 31, 2020

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Peter Hoepfner, Global Creative Director, Egmont Publishing

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