EPISODE · Aug 16, 2022 · 30 MIN
Peter Piper Picked A Pack Of Phucked Up Personas
from The Kula Ring · host Kula Partners
Are personas too popular? In this edition of The Kula Ring, Jeff and Carman examine the evolution of buyer personas and their usefulness to B2B manufacturers. How helpful are they anyway? How could they be better? What other approaches might manufacturing marketers use instead? All this and more in Episode 197. We think you're going to love it.
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Peter Piper Picked A Pack Of Phucked Up Personas
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This episode was published on August 16, 2022.
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