Pick the Right Wave: Fanbytes

In this live episode of Virgin StartUp Changemakers, Natalie Pearce sits down with Fanbytes founder Timothy Armoo to explore why building a successful business isn't just about how hard you work, but choosing the right opportunity to work on in the first place. From starting his first business at 14 to launching Fanbytes at university and eventually selling the influencer marketing company in an eight-figure exit, Timothy shares the mindset and lessons behind his entrepreneurial journey. He explores learning from failed businesses, building valuable skills, experimenting without becoming attached to the outcome and why founders should look for growing markets where demand is already emerging. Whether you're searching for a startup idea, building your first business or trying to work out where to focus next, this episode offers practical founder lessons on resilience, opportunity, experimentation and increasing your chances of building something people genuinely want. In this episode: Finding the "third door" when traditional routes to an opportunity are closed What Timothy's first failed business taught him at 14 Why every big business starts with a small first transaction Treating failed ideas as training for the business that eventually works Building the skills your next stage of growth requires Why your business doesn't have to become your identity Using "it's not that deep" to navigate setbacks and founder pressure What happened when a £500,000 investment fell through at the last minute Why you should expect to act before you feel completely ready Building a network when you don't already have one Why Timothy doesn't believe founders need completely original ideas Using "wave picking" to identify growing markets and better startup opportunities Why what you choose to work on can matter more than how hard you work Changemakers is brought to you by Virgin StartUp, the not-for-profit organisation helping founders start and scale the businesses they're passionate about. Recorded live at Virgin StartUp's Changemakers events, every episode features honest conversations with entrepreneurs, founders and business leaders sharing the lessons, challenges and ideas shaping the future of business. Looking to start or grow your own business? Find out more at virginstartup.org Brought to you in partnership with our friends at Virgin Money - the home of brighter business banking.