EPISODE · Aug 31, 2026 · 17 MIN
品牌早自习 Vol.004 | 不务正业
from 品牌早自习 · host 小宇哥
今天是2026年8月27日星期四。这期我严格挑了最近三天，也就是8月25号到27号之间发布的最新案例，确保每条都是热乎的。整理完我发现一个挺有意思的共同点——这些品牌好像都在"不务正业"。Apple用黏土动画拍电脑、Betty Crocker一个蛋糕粉品牌跑去做手袋、麦当劳跟Xbox搞游戏角色串门、微软跑去跟棒球队搞合作。但你仔细看，恰恰是这些"不务正业"的操作，让品牌跳出了自己的品类，被更多人看到了。所以今天这期的关键词就叫：不务正业。
Embed this episode
Ready to play
品牌早自习 Vol.004 | 不务正业
0:00
17:26
1×
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
No similar podcasts found.
Frequently Asked Questions
How long is this episode of 品牌早自习?
This episode is 17 minutes long.
When was this 品牌早自习 episode published?
This episode was published on August 31, 2026.
Can I download this 品牌早自习 episode?
Yes. Use the download control on the episode player to save the publisher-provided media file.
URL copied to clipboard!