Pitching to Journalists: Strategies That Get Your Story Published

In this episode of The Social Media Takeaway, I’m joined by Bobby Power, publisher of Go Wild Magazine, who shares how to leverage both print and digital media to boost your brand visibility.From his journey in traditional newspaper sales to building a thriving regional magazine business, Bobby reveals why print is far from dead, and how combining it with digital can supercharge your marketing strategy.Here’s what you’ll learn: ✅ The biggest mistakes businesses make with print ads, and how to fix them ✅ How to craft press releases that actually get published ✅ Why print still matters in a digital-first world ✅ How to blend print with social media for broader reach ✅ The right way to pitch your business story to journalistsIf you're ready to increase brand awareness, get featured in the media, and attract new opportunities, this episode is a must-listen. 🎧SHOW CHAPTERS00:00 Welcome and Intro00:25 Guest Introduction: Bobby Power00:46 Bobby's Journey into Publishing02:23 The Value of Print Media in a Digital World03:29 Common Mistakes in Print Advertising06:25 Crafting a Newsworthy Press Release10:17 Leveraging Social Media for Press Coverage11:59 Tips and Contact Information14:06 Final TakeawaysConnect with Bobby:LinkedIn If you enjoyed this episode, be sure to subscribe to my podcast because more like this is on the way!If you'd like to book a call to see how I can support you head over to my website here. www.sellonsocialmedia.academy/hello👉 WHAT'S NEW: I've built an AI-powered Digital Marketing Platform, SellOn.Social. This is not a training program. This platform aims to automate and streamline the process of clarifying business positioning, generating marketing content, and building a consistent lead-generation system on social media.And please connect on social media and let me know what you thought of this episode!LinkedInInstagramFacebookFacebook Group