PIVOT PLAYBOOK: Platform Shifts, Podcast Guesting, Creator Longevity (Ep. 014)

Send us Fan Mail✅ Subscribe to our companion Substack: Get each week’s summary in your inbox — plus on-demand alerts when something big breaks 👉 https://clickteasepodcast.substack.com/Pitching yourself, borrowing audiences, and staying ahead of platform drama — this episode shows you how to diversify your reach and protect your brand. Plus, the latest on TikTok’s uncertain future and Taylor Swift’s launch playbook.What You’ll Learn:How to use podcast guesting and collaborations to “borrow” authority and grow fasterWhy practicing pitching and content delivery beats waiting for perfectionWays to protect your business from TikTok’s turbulence and jump on trending cultureTimestamps: 04:55 – Audience Borrowing: Leverage other people’s platforms 08:20 – Pitching Yourself: Practice, iterate, improve 13:40 – Facing the Cringe: Why bad content leads to better content 18:00 – Presence on Camera: What your listening face says 26:40 – Creativity vs. Views: Content that actually makes impact 33:10 – TikTok Update: Algorithm shifts and platform uncertainty 43:00 – Diversify Channels: Protect your business beyond TikTok 44:30 – Taylor Swift Strategy: Album drops and cultural hijacksReferences & Resources:Taylor Swift – Life of the Showgirl album launchDanielle Fishel (Topanga, Boy Meets World, Dancing With the Stars)Blue Sky Social & Skylight appSubscribe on YouTube: https://www.youtube.com/@clickteasepodcast📱 Social: @themichellepualani | @joanna_atwork📩 Michelle: [email protected]🌐 Joanna: millennialmktr.com📅 10-Day Course Creation Challenge (Joanna) 💻 Build a Successful Online Business Using Kajabi 🎙️ Get Descript for Podcasting ✅ Try Out Monday.com