Pivoting With Purpose with Larvetta L. Loftin- Arnold

We would love to hear from you! Text "BBMFAM" to (312) 300-1300.We kick off Season 11 by naming the changes we’re making across our agency and our show, and why pivoting can be a sign of strength. We unpack what sustainable growth really looks like for Black founders, from systems and tools to community support and long-term legacy. • Season reset and why pivoting yields profit • L3 Agency evolution, BBM Mag expansion, and advertising opportunities • Sustainability over scalability, founder control, and operational systems • Grief, leadership and how community keeps us moving • New CRM workflow, efficiency plus effectiveness, learning new tech • Practical AI use with Gemini and a clearer tech stack • Social media strategy, converting followers, auditing platforms, avoiding trend chasing • Energy efficiency and sustainability work as part of our next chapter • Why Black businesses matter, mentorship, jobs, and broader economic impact • Social  capital, patience and building relationships over time • community feedback, better hours for brick-and-mortar, and celebrating the positive I hope that you will rate us and that you will share this episode with a friend, with a colleague, that an ally. All I ask that you share it with someone who you think could find value in this.Support the showTo connect further with me:Visit my website: Thel3agency.comConnect with me on Facebook: www.facebook.com/thel3agencyFollow me on Instagram: https://www.instagram.com/larvettaspeaks/Connect with me on Linkedin: www.linkedin.com/company/thel3agencyBe sure to follow our podcast on Instagram. I can't wait to see you join us and take the pledge of #blackbusinessesmatter