Planned Giving: Leadership, Major and Estate Gifts

As there continues to be an evolution of giving - particularly individual giving - to charities, organizations are forced to confront a growing new reality of the nature of gifts. Most if not all of the larger gifts from individuals can be viewed through the lens of Planned Giving. It is a new perspective that major and campaign fundraisers must understand to continue to do their important work in gathering community support for our increasingly 'in need' not-for-profit organizations.