Platform Wars, Creator Burnout, and the Power of Online Communities -- Matt Labate (SVP Digital, Fine Brothers Entertainment)

Matt Labate is the SVP Digital at Fine Brothers Entertainment, a next-gen media company and leader in digital programming. Matt started his career in independent film, then joined the Sony Pictures digital team. After a brief entrepreneurial stint, he joined Revision3 prior to its acquisition by Discovery, and then served as VP Creative at Reach Agency before making the move to FBE. In this episode, we discuss the “platform wars” and social media sites’ increasing feature homogenization as they compete for user attention. Matt shares FBE’s experience creating content for Facebook and their strategy for bringing platform intentionality into the production process. Finally, we examine the issue of creator burnout and question the long-term potential of linear programming for digital content. Host: James Creech ABOUT THE SHOW All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading video networks and engage in thought-provoking debates about the key issues shaping the next generation of entertainment. From the short-form content revolution to the rise of multi-channel networks (MCNs) and the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital video. Follow All Things Video on Facebook, Twitter, and LinkedIn for new episodes and updates! ABOUT THE HOST James Creech is an entrepreneur focused on technology, online video, and digital media. He is the Co-Founder & CEO of Paladin, the essential influencer marketing platform for media companies, agencies, and brands. OUR SPONSOR This episode is brought to you by Epidemic Sound, the company reimagining music licensing for the digital age. Epidemic’s library contains tens of thousands of tracks that you can license a la carte or on a subscription basis. Unlike other music licensing companies, Epidemic Sound owns its entire catalogue and makes tracks available via one straightforward license to cover all your needs, worldwide and in perpetuity – no headaches around usage reporting, performance royalties, or murky rights ownership. It’s better for the artists and better for you, the creator! So whatever your music needs, Epidemic Sound has got you covered!