Play N Trade: Surviving and Thriving with a Video Game Store in Lafayette, Louisiana | Jeff Pearson

When Jeff Pearson started his Play N Trade video game store in Lafayette, LA, Play N Trade was a successful franchise with 750 stores nationwide. A few years later, after the original founder retired, the company went through three CEOs and essentially collapsed. However, Jeff's store is still going. He even has plans to open a second one. How did Jeff's version of Play N Trade survive? What makes him different? This week we get the whole story from Jeff.