EPISODE · Aug 31, 2026 · 30 MIN
Playmakers: Jessi Sanchez & Melanie Abzug
from Next Play: The Business of Sports powered by Playfly Sports
In this episode, Craig Sloan, Playfly CEO, sits down with Jessi Sanchez and Melanie Abzug, who lead Playfly's valuation consulting practice, to explore the growing value of sports, how teams and brands can build meaningful partnerships, and the ways jersey sponsorships and entertainment districts are creating new revenue opportunities while enhancing the fan experience.
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Playmakers: Jessi Sanchez & Melanie Abzug
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