EPISODE · Feb 19, 2014 · 50 MIN
PNR 14: The History of Content Marketing Shocked | Guardian's Unique Content Move
from This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose
In this episode, Joe and Robert talk about GE's new sponsored content play on the Tonight Show with Jimmy Fallon, as well as multiple native advertising moves from the Guardian and Yahoo!. This week's #ThisOldMarketing example is a shock to the world: There is a new "oldest content marketing example" for the boys to banter about.
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PNR 14: The History of Content Marketing Shocked | Guardian's Unique Content Move
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This episode was published on February 19, 2014.
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