PNR 3: Content Marketing Research | Time and Native Advertising | Coke Does It Again episode artwork

EPISODE · Dec 4, 2013

PNR 3: Content Marketing Research | Time and Native Advertising | Coke Does It Again

from This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose

Joe and Robert discuss the latest content marketing spending research as well as review what Time magazine feels is its latest savior - native advertising.  Also, Coca-Cola releases another idea for content marketers to chew on...a blogger network.  TOM example of the week: LEGO magazine.

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PNR 3: Content Marketing Research | Time and Native Advertising | Coke Does It Again

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