Pocast 66 - Retail Media - The Essential Guide

In this podcast we explore the explosive growth o…

An episode of the Loyalty Wired podcast, hosted by Loyalty Wired, titled "Pocast 66 - Retail Media - The Essential Guide" was published on August 4, 2024 and runs 28 minutes.

August 4, 2024 ·28m · Loyalty Wired

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Summary

In this podcast we explore the explosive growth of the retail media industry which was worth over $128 billion in 2023. With special guests Steve Gray and Katie Streeter-Hurle of SMG we explore the conditions that led to this growth, what benefits it brings customers and brands and provide advice for those considering a retail media strategy.

Episode Description

In this podcast we explore the explosive growth of the retail media industry which was worth over $128 billion in 2023. With special guests Steve Gray and Katie Streeter-Hurle of SMG we explore the conditions that led to this growth, what benefits it brings customers and brands and provide advice for those considering a retail media strategy.

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