Pod. 311 Ika Natassa TALKS ABOUT BALANCING HER BOOKS AND SPREADSHEETS

Known for writing emotionally resonant and critically acclaimed novels like Critical Eleven, The Architecture of Love, and Antologi Rasa, Ika has carved out a space in Indonesia’s literary scene where honest stories about love, ambition, and identity take center stage. But behind her bestsellers is a story of discipline, duality, and deep personal drive. We talk about what it really takes to write a book that connects with thousand and how she balances her high-level banking career with the creative demands of storytelling, and why both disciplines have shaped her success in very different ways.Whether you’re a writer, a reader, a creative, or just someone trying to balance it all this episode will leave you inspired to find your own rhythm, tell your own story, and remember the people who helped you begin it.---------------If you've watched the video until the end you probably notice there's a quick plug for our perfume collaboration with Avalanche. Here's the link to purchase the perfume, Thankyou!The Host: https://www.tokopedia.com/avalanchefragrance/avalanche-fragrance-x-maknatalks-the-host-extrait-de-parfum?extParam=whid%3D16513147Interview Room:https://www.tokopedia.com/avalanchefragrance/avalanche-fragrance-x-maknatalks-interview-room-extrait-de-parfum?extParam=whid%3D16513147If you want to see other collections from Avalanche you can head over to: avalanchefragrance.com/links