Podcast 135: Pharma Marketing

In this podcast, guest presenter, Roisin Ni Mordha interviews...   Owen Connolly - Founder of Connolly Counselling Centre (by phone)Discussed are ;·      Link between physical and mental health – brain function·      Are people taking better care of their health?  Health is wealth! ·      Expansion of Centre Ulrika Gervais - Sales and Marketing Director at Beacon PharmaDiscussed are;·      Setting up a business during a recession ·      How do you select the products you bring in? ·      What are the products/brands you represent/ ·      What do you see are the challenges for business? ·      Where can people find out more about the products and where to get them? Dr Günter Schmidt - Scientist and CEO Cambridge Theranostics (Biotech company is an offshoot of Cambridge University)Discussed are;·      Brand names – how do you pronounce them?! Ateronon (Lycopene/aka “Tomato Pill”)·      How much time is spent on R&D?·      Clinical trials?  Harvard Medical School in Boston and Addenbrooke’s Hospital in Cambridge·      How difficult is it to get approval with food supplements over a pharmaceutical?·      What do you see are the challenges for business? ·      Where can people find out more about the products and where to get them? ·      New brands?