Podcast 154: Marketing to Men plus Facebook Marketing Tips

In this podcast I'm joined by Roisin Ni Mhordha...and our guests are:   Alex Fitzgerald ( pictured left ), editor of Irish Tatler: The Men’s Issue and Terry Prone, writer, broadcaster and Chairperson of The Communications Clinic. We discuss  the male image and also how the media is addressing the need to cater specifically for men with examples of Irish Tatler bringing out The Men’s Issue and Paul Galvin’s column in the Irish Independent’s Weekend Magazine.   And we discuss Facebook Marketing Tips with Luke Abbott ( pictured right )  from Neworld Associates, including the need to build fan engagement with practical case-study examples.