Podcast 364. El manual paso a paso de crear, expandir y escalar una digital native brand de gafas con Edu Gaya, Founder & CEO de Barner Brand.

from Ecosistema Ecommerce · host Javier López Rodríguez

Antes de montar la tienda online de Barner Brand, Edu Gaya y su socio habían hecho dos Crowfunding donde habían recolectado más de 700.000€ y miles de mecenas apoyando su proyecto. Fue en ese momento cuando dijeron la palabra Eureka al ver que habían encontrado un nicho de negocio rentable en el mercado de las gafas de filtro azul. Episodio patrocinado por Shopify, la plataforma de Ecommerce para medianas y grandes empresas con la que tendrás control total en tiempo real y todo tu negocio totalmente integrado sin sustos. En este podcast, hacemos un recorrido absoluto por todos los pasos, desde el principio hasta el final, para escalar una digital native brand como si se tratara de un manual para emprendedores. Desde una acción de Kickstater hasta facturar varios millones de euros en B2C y B2B distribuyendo su catálogo de gafas Barner Brand por todo el mundo. Su CEO, Edu Gaya, nos cuenta todos los detalles de este recorrido en este episodio de viva voz. Proyecto X: https://pychon.com/ Newsletter: https://ecosistemaecommerce.com/newsletter/ Web: https://ecosistemaecommerce.com/ Linkedin: https://www.linkedin.com/in/javierlopezrod/ Facebook: https://www.facebook.com/people/Ecosistema-Ecommerce/61550625909016/ Twitter: https://twitter.com/ecosistemaecomm Tik Tok: https://www.tiktok.com/@ecosistemaecommerce Instagram: https://www.instagram.com/ecosistemaecommerce/ Youtube: https://www.youtube.com/channel/UCE2zroaDzTVZRwNOh5Ma9cg

Episode metadata supplied by the publisher feed · Published Jan 17, 2025

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Podcast 364. El manual paso a paso de crear, expandir y escalar una digital native brand de gafas con Edu Gaya, Founder & CEO de Barner Brand.

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