EPISODE · Jan 17, 2017 · 16 MIN
[Podcast] African-American Consumer Sentiment Unsurpassed In Total Market
from The New Mainstream Podcast · host The New Mainstream Podcast
Earlier this year, ThinkNow Research conducted its annual consumer sentiment study among a representative sample of U.S. Hispanics, African-Americans, Asians, and non-Hispanic whites. This is the third year we have conducted this study, and it has now become one of the most widely cited consumer sentiment studies for its focus on multicultural consumers. While our focus here is on African-American consumers, our data goes in depth across all cohorts. you can download the report here - http://campaigns.thinknowresearch.com/downloads/total-market-consumer-african-american-focus.html
What this episode covers
Earlier this year, ThinkNow Research conducted its annual consumer sentiment study among a representative sample of U.S. Hispanics, African-Americans, Asians, and non-Hispanic whites. This is the third year we have conducted this study, and it has now become one of the most widely cited consumer sentiment studies for its focus on multicultural consumers. While our focus here is on African-American consumers, our data goes in depth across all cohorts. you can download the report here - http://campaigns.thinknowresearch.com/downloads/total-market-consumer-african-american-focus.html
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[Podcast] African-American Consumer Sentiment Unsurpassed In Total Market
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