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Podcast: AI als gamechanger, hoe blijf je relevant in marketing? – in gesprek met Jason Wu episode artwork

EPISODE · Dec 11, 2025 · 43 MIN

Podcast: AI als gamechanger, hoe blijf je relevant in marketing? – in gesprek met Jason Wu

from ING Sector inzichten · host ING

In deze aflevering gaat Sector Banker Samantha Reilly in gesprek met oprichter Jason Wu van NeoSEM/ Suite seven/ Alphawave over de échte impact van AI op digital marketing. Zijn boodschap: omarm AI, laat het taken versnellen, maar bouw je voorsprong met menselijk strategisch denken. Makkelijk werk (basiswebsites, eenvoudige creaties) wordt steeds meer commodity; waarde verschuift naar prompt skills, T shape marketeers en het vermogen om als ondernemer mee te denken over resultaat, niet alleen over kanalen. Praktisch ziet hij AI in performance marketing, video creatie en agents die repetitief werk automatiseren; van productfoto’s en dynamische video’s tot FAQ bots en scan tools. Cultuur en talent blijven cruciaal: leren, delen en aanpassen winnen van ambacht zonder onderscheidende meerwaarde.

What this episode covers

In deze aflevering gaat Sector Banker Samantha Reilly in gesprek met oprichter Jason Wu van NeoSEM/ Suite seven/ Alphawave over de échte impact van AI op digital marketing. Zijn boodschap: omarm AI, laat het taken versnellen, maar bouw je voorsprong met menselijk strategisch denken. Makkelijk werk (basiswebsites, eenvoudige creaties) wordt steeds meer commodity; waarde verschuift naar prompt skills, T shape marketeers en het vermogen om als ondernemer mee te denken over resultaat, niet alleen over kanalen. Praktisch ziet hij AI in performance marketing, video creatie en agents die repetitief werk automatiseren; van productfoto’s en dynamische video’s tot FAQ bots en scan tools. Cultuur en talent blijven cruciaal: leren, delen en aanpassen winnen van ambacht zonder onderscheidende meerwaarde.

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Podcast: AI als gamechanger, hoe blijf je relevant in marketing? – in gesprek met Jason Wu

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Frequently Asked Questions

How long is this episode of ING Sector inzichten?

This episode is 43 minutes long.

When was this ING Sector inzichten episode published?

This episode was published on December 11, 2025.

What is this episode about?

In deze aflevering gaat Sector Banker Samantha Reilly in gesprek met oprichter Jason Wu van NeoSEM/ Suite seven/ Alphawave over de échte impact van AI op digital marketing. Zijn boodschap: omarm AI, laat het taken versnellen, maar bouw je voorsprong...

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