PODCAST | Customers Now Expect Businesses to Understand Them Better — JPMorgan Chase & Co. Marketing D&A Head

Tiffany Perkins Munn, Managing Director and Head of Marketing Data and Analytics at JPMorgan Chase and Co., speaks with Jonathan Shiery, Partner at Guidehouse, about her educational and professional journey, the importance of psychology in data science and AI to promote hyper-personalization, the value of access and technology, and development of AI algorithms to drive business value.