#PODCAST IPE 2024 to help political parties modernize election campaigns #sabcnews

By Newsbreak Producer Taliesha Naidoo - As South Africa gears up for the general elections next year, tech experts are urging political parties to leverage technology to modernize their campaigns whilst addressing voter apathy. This ahead of the International Political Campaign Expo (IPE) 2024, which will take place on the 25th and 26th of January next year. The event is expected to host seven African heads of state, along with global experts on artificial intelligence, technology visionaries, academics and a host of political leaders. The international conference and expo aims to promote the adoption of new technologies to capture the attention of previously disengaged voters. Convener of the expo, Glen Mapani says the event will inspire and equip political parties with tools needed to create impactful campaigns...