PODCAST | MDM Is a Must for Achieving 360-degree View of Customers — Stibo Systems Director of Product Strategy for CMDM

Jignesh Patel, Director of Product Strategy, CMDM, Stibo Systems, speaks with Robert Lutton, VP, Sales and Marketing at Sandhill Consultants, about his role, master data management (MDM) for operational efficiency, the role of trustworthy data in AI, how MDM improves customer experiences, and balancing financial flexibility while making strategic decisions between cloud-based and on-prem MDM solutions.