Podcast Movement unveils its NYC lineup, Alex Cooper's Unwell raises at $500M, & More

Today in the business of podcasting:Tom Webster details Sounds Profitable's five-day takeover of New York City's Terminal 5 in September, spanning the partner-only Business Summit, the IAB Podcast Upfront after party, and Podcast Movement NYC.Quill and CoHost CEO Fatima Zaidi argues brand podcasts fail from unclear purpose rather than small budgets, and offers a three-part test for building shows that survive budget cuts.Alex Cooper's Unwell takes its first outside investment from Patrick Whitesell's firm WTSL at a $500 million valuation, signaling continued investor appetite for podcast creator IP.To find links to these, and every article covered in today's episode, click here. You can also subscribe to The Download's newsletter to receive the full issue straight to your email inbox every day.