Podcast: One-On-One With Adrian Murray, CEO Of Fisent Technologies

The founder and CEO of Fisent Technologies says modern artificial intelligence is laying the groundwork for a technology revolution just as big as the internet.“You can’t really picture what that will be, but it’s pretty exciting. I think of what it could be,” Adrian Murray said. “I’ve always been incredibly passionate about new technology, always wanting to try out the latest version of whatever it was – a new phone, a new operating system. AI just keeps you going every day because every six weeks, we get something new, or sometimes it’s every other week. Every day, our team is on our internal chat going, ‘Oh my gosh, did you see this release? There’s this new capability, there’s this new parameter. What if we tried that here? What would that do?'”Fisent Technologies is a software company that is working on the development of Applied GenAI solutions. Located in Toronto, Canada, the company was recently named to the KMWorld 100 Companies That Matter in Knowledge Management 2026 list.Murray founded Fisent in 2021. Before that, he spent over 10 years focused on financial services technology and operations, both as an executive and subject matter expert on core and digital banking technology as well as compliance, regtech, and payment systems.Murray recently sat down with The Mortgage Note’s Scott Kimbler to talk about how Fisent Technologies and AI have evolved over the past five years.    “Fisent is what we call a company focused around the discipline of applied GenAI process automation. That discipline is relatively new. It’s really the concept of taking generative AI technology and applying it to process automation. So, in the context of most of our customers in financial services, what that means is being able to apply AI to understand and process unstructured content, typically documents, spreadsheets, emails, and images that are coming in as part of a business process, maybe adjudicating a dispute or complaint, onboarding a customer, or reviewing a claim,” Murray said.“We can step into those workflows using our technology and make sense of the content and context of the process and then structure all of that unstructured data to make it usable for the existing workflow, the onboarding process, or the claims process to drive automation where previously typically a human operator was required to step in.”Murray said speed is one of the most important value drivers they bring to these processes. What takes humans minutes or even hours can be completed with the same degree of standardization and consistency with AI in seconds.Murray spoke a bit about his background in finance and how developing the Fisent business model was not his initial intent. With his background in banking technology and operations, Murray originally thought his business model would revolve around something he was a subject matter expert in, but instead, he turned his focus to creating what today is known as Fisent’s BizAI solution, which enables the automation of repetitive business tasks through the application of proprietary and publicly available large language models.“It became pretty obvious to us pretty quickly. The real product is actually this thing we call BizAI. This AI content processing service. And that’s what we’re in the market with today and have deployed in the mortgage industry pretty widely throughout the U.S.,” Murray said.Murray said they work with companies across the spectrum, including Fortune 500 companies.To learn more about Adrian Murray and Fisent, visit Fisent.com.