Podcast Your Why 6/30

In this episode, I dive into a quote I heard listening to The Flow:

“Every business should have a podcast because it will help you get clear on the why of your business.”

This hit me like a bolt of lightning. The reality is that what may seem clear to us about our business or purpose, may not be clear at all. However, a regular podcast allows us the opportunity to express our why over and over again on a regular and consistent basis.

I would also add to this that I believe creating content in multiple ways is another way to expand the opportunity for our message to be heard. Some folks prefer to read, others to listen, and others to view and why would we ever want to limit who can receive our message by limiting how we present it to the world.

We’re approaching the mid-way point of NaPodPoMo. It’s time to lean in and press forward.