Podcasting als langetermijnmarketing: Uitdagingen, acties en persoonlijke benaderingen met marketing expert Eefje

from Podcast Boost · host Kisha Canwood

Hey daar, welkom bij een gloednieuwe aflevering van Podcast Boost! Vandaag heb ik Eefje, een fantastische marketingexpert, te gast. Samen duiken we in de wereld van podcasting als marketingtool en delen we alles wat je moet weten. Eefje vertelt over haar beslissing om te starten met podcasten, hoe ze haar podcast promoot en welke strategie ze hanteert. Ze legt ook uit hoe ze onderwerpen bedenkt en waarom ze persoonlijke connectie en verdieping in haar podcasts zo belangrijk vindt. Ben je klaar voor een dosis inspiratie en praktische tips? Luister dan snel naar mijn gesprek met Eefje en ontdek hoe je podcasting kunt laten bruisen in jouw marketingstrategie!Dit krijg je sowieso te horen:00:00 Podcast voor persoonlijke en tijdloze content. 04:53 Het starten van podcasts met minimale middelen. 10:10 Houd de drempel laag voor content. 11:50 Schrijf verhalen en wees persoonlijk. 16:14 Podcast strategie: persoonlijkheid, verdieping, markttrends, promotie. 18:56 Podcast makkelijker dan LinkedIn, groeikansen in Nederland.Wil je Eefje beter leren kennen?Eefje adviseert haar klanten altijd om een combinatie te maken van korte- en langetermijnmarketing. Korte termijnmarketing, zoals social media, zorgt ervoor dat content maar kort zichtbaar is. Daarom is het intensief om te maken, maar het is snel weg. Daarom wil je mensen door kunnen sturen naar langetermijn content, zoals een podcast. Stuur haar een DM via: https://www.instagram.com/eefjewensing.nl/Of luister naar haar podcast___________________________________________Denk jij al een tijdje over je eigen podcast, dan heb ik iets leuks voor jou, namelijk mijn gratis podcast lanceringschecklist! Na het downloaden van deze checklist, heb je een start gemaakt naar jouw podcastdromen. Klik hier en je kan het downloaden. Heb je nog vragen? Stuur me gerust een DM via Instagram of stuur me een bericht via de website.

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This episode was published on March 29, 2024.

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