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Podcasting for Business Growth

EPISODE · Jun 8, 2025 · 38 MIN

Podcasting for Business Growth

from PM Collective - The ART of property management · host Ashleigh Goodchild

Send us Fan MailTomás Fonseca from Icons of Real Estate shares how podcasting can transform your property management business by creating valuable content and building strategic relationships. We explore the frameworks that have helped over 70 real estate podcasts convert conversations into business opportunities.• Building a podcast with two avenues of growth - content creation and relationship building• Why vision and commitment are essential for podcast success• The optimal podcasting frequency (weekly) and episode length (20-25 minutes)• Why Tuesday-Thursday are the best days to release podcast episodes• How to invite potential referral partners as guests to open business opportunities• Recording a "bank" of episodes (3 months worth) before launching for consistency• Repurposing podcast content for social media, blogs, newsletters and more• Technical considerations including recording platforms and social media integration• Using a podcast as a relationship funnel that converts to referrals and salesIf you're interested in learning more about podcast frameworks for your business, visit iconsofrealestate.com/podcast-framework or email Tomas at [email protected] podcast is sponsored by PropertyMe.Australia's #1 Property Management Software. www.propertyme.com.au This podcast is sponsored by Inspection Express. Inspection Express and Paperless Office is the leader in innovative, time saving property Inspection Software.Property Management Software | Inspection Express & Paperless Office (ipropertyexpress.com)Support the show

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Podcasting for Business Growth

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