EPISODE · May 8, 2026 · 32 MIN
Podcasting for Real Estate: Building Influence Through Intimacy and Community
from KGCI: Real Estate on Air · host Kevin Kauffman
Summary:Kevin Kauffman interviews his podcast producer, Sarah Heater, about the unique power of podcasting to build a "know, like, and trust" factor in real estate. Sarah explains that audio creates a simulation of a one-on-one conversation, placing the host in the top 0.1% of people a listener hears from weekly. Agents will learn three keys to podcast success: identifying a niche audience, setting clear goals for that audience, and defining personal business outcomes to avoid the "content treadmill" and ensure long-term ROI.
What this episode covers
Summary:Kevin Kauffman interviews his podcast producer, Sarah Heater, about the unique power of podcasting to build a "know, like, and trust" factor in real estate. Sarah explains that audio creates a simulation of a one-on-one conversation, placing the host in the top 0.1% of people a listener hears from weekly. Agents will learn three keys to podcast success: identifying a niche audience, setting clear goals for that audience, and defining personal business outcomes to avoid the "content treadmill" and ensure long-term ROI.
NOW PLAYING
Podcasting for Real Estate: Building Influence Through Intimacy and Community
No transcript for this episode yet
Similar Episodes
Apr 22, 2025 ·32m
Feb 27, 2025 ·0m
Sep 20, 2024 ·57m
Aug 7, 2024 ·16m