Podcasting Is Becoming the New Business Advantage episode artwork

EPISODE · Jun 10, 2026 · 57 MIN

Podcasting Is Becoming the New Business Advantage

from Mortgage Cowboys · host SB Studios

In episode 9 of Mortgage Cowboys, we sit down with Roberto from SB Studios to talk about podcasting, business, AI, and why storytelling matters more than ever in a fast-changing world. From building a podcast production company during COVID to navigating entrepreneurship, technology, and the future of work, this conversation breaks down how media, business, and human connection are all shifting at the same time. We dive into:Why authentic conversations make podcasts stand out from polished social media contentHow Roberto went from working at Apple to building a podcast production companyWhy starting a podcast is harder than most people thinkHow podcasting is becoming a bigger part of business, media, and personal brandingWhy AI may change work, but human storytelling still mattersThe future of podcast production and how technology could make it more accessibleWhat businesses can learn from retail, consumer behavior, and changing marketsWhy human connection, trust, and real conversations still create the strongest opportunities00:00 Welcome to Mortgage Cowboys 01:06 Authentic Podcasting07:42 How Roberto Started16:14 Creators Want Shortcuts22:20 Building Podcast SaaS31:10 Why Start a Show32:08 Consumer Cycles and AI34:43 Storytelling Pays Big41:55 Showrooming Kills Retail45:39 Blockbuster to Netflix Shift46:41 Human Touch vs Automation50:01 AI Future Without Work57:02 ClosingSubscribe to the channel and share your thoughts in the comments. Listen here: https://creators.spotify.com/pod/profile/mortgagecowboys/Produced in partnership with SB Studios.Start Your Podcast Today Here: https://www.sbstudios.co

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Podcasting Is Becoming the New Business Advantage

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